Dead Outlaw: Alive on Broadway
Howdy! I handled motion design and video editing for the Broadway musical Dead Outlaw. I defined and executed motion across all assets, including TV, social, digital, and out-of-home. This massive 360° campaign featured subway triptychs, a large billboard, multiple TV spots, and dozens of videos for social and digital placements.
See below for a few examples of my work on the show!
Agency: SpotCo
The Biggest Billboard in the West (Well, Times Square)
One of my favorite parts of the campaign was this 6,200-square-foot billboard overlooking Times Square. The screen wraps around two sides of the building, making it a fun challenge to create an engaging video that worked both from the corner and from either side.
All OOH placements are shown in situ to better reflect the intended visual impact in context.
Manhattan’s Most Wanted
I also worked on these placements for digital triptych screens in NYC subway stations throughout Manhattan, as well as for LinkNYC terminals on sidewalks all over the city.
All OOH placements are shown in situ to better reflect the intended visual impact in context.